Today’s market is so saturated that it is crucial that your customers understand the value of your business and the products or services you offer. Companies with a higher customer retention rate have lower costs and more benefits. With this in mind, here are some tips on how to improve your customer […]
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If a company is able to come up with an innovative and novel process of positioning, then this brand is called a creative brand. Most often, good positioning helps a brand stand out from the competition and gain a competitive advantage along with additional market share. How to improve brand […]