In early March, members of the Association of Cinema Owners and a number of major cinema networks announced their refusal to show the Russian-Czech animated film Hurvinek. Magic Game” in protest against the abuse of administrative resources by Russian producers (recently, changes in the release dates of foreign films on the eve of their planned release have become systematic, which interferes with normal medium- and long-term repertoire planning of cinemas). The majority of respondents (68%) agree with the refusal to show the film offered by AVK, and a quarter of the respondents took part in the action. Only 16% of respondents expressed their disapproval.
The other 16% of respondents
Did not participate in the action for a number of reasons: four were neutral about the actions of AVC; two could not afford to participate in the Syria Email List action, not wanting to “deprive viewers of child content”; one of the respondents did not approve of AVK’s actions, but reacted positively to their subsequent initiative, namely, to an open letter to the Ministry of Culture with a proposal to plan in advance the release dates of “important national projects”; one of the interviewees preferred to blame the Volga film distribution company for the incident, since “only this distributor has loud scandals related to obtaining a rental certificate.
The big movie theater chains
Moreover took part in the boycott or approved of it. Small operators, like large networks, mostly participated in it; however, some of them do not agree with the boycott (10%). Moreover the subsidized cinemas, the largest share of those who BX Leads disagree. With the action is 42%. Relevance of the Cinema Fund program and other. Forms of screening support By 2019 (thanks to the program to subsidize the purchase of film. Projection equipment by the Cinema Fund), 765 screens in 699 cinemas were opened in the regions of Russia. 129 of them, opened with subsidies issued in December.