Customer expectations are changing, especially those that refer to communication with companies. While they always appreciate email and direct mail offers, promotions and discounts, customers want a one-on-one, personal way to connect with the brands they love.
And to get it, they choose text messages. Here are some good examor businesses that might give you some ideas:
1. Scheduling appointments
It is not necessary for any employee to take care of it. You can integrate the messaging platform with your calendar or scheduling software, and a chatbot will handle the conversations. In this way, your team will have more time to dedicate to more profitable tasks. Of course, there is always the possibility of referring a client to an agent, but the AI can understand keywords and book appointments automatically, with friendly service.
As much as an event is marked on the calendar, it is easy for us to miss it. With SMS marketing throug, you will help your clients and reduce the number of unattended appointments, you can even ask them to confirm their attendance.
“Thanks to SMS reminders, our clients have reduced absenteeism in visits by up to 25%” Source: SMSpubli
3. Customer service
Many times, having to wait for a problem to be resolved annoys customers much more than the problem itself. With business text messaging, they can have asynchronous conversations at the time they choose and in the way they like best.
For starters, the message history is saved, even if the window is closed. But not only that: customer service agents can be in several conversations at the same time. This has a double advantage: it increases internal efficiency and improves the customer experience.
4. Order status
Most customers count on receiving email notifications, for example, when an order is shipped or a refund is issued. How about sending them a marketing SMS? It’s easy for an email to get forgotten in your inbox or end up in spam. There are also customers who do not have an email application on their mobile and must go to the computer every time they want to check it.
With SMS it is much more convenient to report on the status of orders.
5. Offers and promotions
Email and direct are fantastic for informing customers about offers, promotions and news. However, it’s easy for an email to get lost in a “Promotions” folder that no one reads. For its part, direct mail marketing usually ends up forgotten in a drawer or directly in the trash.
SMS marketing is not only much more accessible, but also has a more personal touch and you can use them to send dynamth multiple possibilities.
6. Customer satisfaction survey
If you want to improve the experience of your customers and the service you offer them, you need their evaluation and comments. Of course, getting it can be difficult. It is not usual for customers to want to follow a link that comes to them by BX Leads email to answer a long survey on a website. Why don’t you make it easier for him? Send yourease responses.
From the outset, these surveys are presented as faster and, in addition, they can be automated. You can design a flow that automatically triggers a certain response, based on customer feedback.
Getting started with business text messaging
If you liked these examples, you Iran Email List might want to get started. Here are our tips so that everything goes perfectly.
- Facilitates the process of adding and unsubscribing customers
- Offer engaging interactions from the start
- Personalize your messages
- Bet on automation whenever possible
Many companies use text messages to connect with their customers, with very good results. After all, you already communicate like this with family and friends… Why not also do it with your clients? It is a very effective channel and with much more accessibility than others.