This is a year where customer retention is going to be more important than ever. The social and economic context will make many companies opt for more prudent behavior in terms of investments and the incorporation of new strategies. Therefore, reducing the churn rate will be key and this is closely related to customer loyalty. Thus, one of the main challenges that companies face is to increase the commitment of their users. Establishing lasting relationships contributes directly to the stability of the business. But how to do it?
Ideas to congratulate the birthday of your clients by SMS
In this article we will tell you how to increase the engagement of your customers thanks to a very simple action: send a birthday message to Croatian Email List your customers. Sometimes we think of complex strategies or complicated initiatives to retain our customers and we forget that simple actions with high impact are within our reach. One of them is the birthday greeting. Communicating with a client on their anniversary is a simple act that will make them feel special. And this feeling is what we look for when we talk about customer loyalty. We want them to feel unique and loved, that they are not a number but a person and that our company constantly has them in mind and works to offer them essential products and services.
Show how much you know him
Contact your customers on a recurring basis thanks to automated SMS Birthday greetings fulfill this function perfectly. They allow you to be in contact with your customers without the need to carry out a specific campaign. With a simple BX Leads message you can awaken in all of them this emotion of belonging and significance. Incorporate sending birthday greetings into your communication strategy and do it via SMS. With an opening rate of 95%, it is the perfect channel for your users to receive this communication and increase their commitment to your company. In addition, SMS can be automated in a very simple way. This will save you time and resources.
